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Why
Have a Website?
Apart
from the fact that they have become extremely affordable, why have
a web site. Here are just a few of the many reasons why a web site
may make sense for your business ....
New Customers
Every day there are people who go right past your business but who
normally deal with one of your competitors. A web site gives you
the opportunity to let them know about your business so that next
time they might give your business a go. Of course Interstate and
International Customers will also be able to find you. Remember
people in nearby cities or towns will not have access to your Yellow
Pages but they will have access to the Internet.
E-commerce.
On-line orders
Sell your goods 24 hours a day, 365 days a week. DELL COMPUTERS
have World-wide sales through the Internet of $ 8 million+ a day.
DELL expects over 45% of its sales to come from people visiting
its web site.
Customer
Information
Information on your web site may be what makes a customer choose
you instead of your competitor. You can display your knowledge,
your track record, your professionalism and much more.
Customer
Support
Existing customers can be supported online with information, news,
tips and more.
Continual
Modification
In any business, its important that the information you present
is accurate and up-to-date at all times. Unfortunately the cost
of reprinting brochures and other printed materials mean that this
is not always financially viable. Your web site imposes no such
constraint - modifications can be made continually at a fraction
of the cost.
Where are You
The simple act of putting directions and a map online may make it
easier for people to find and do business with you.
Boost
Your Other Advertising
You can increase the effectiveness of your other advertising by
including your web address. Your ads can have more eye catching
headlines and people can visit your site to get the details.
A
web site can be used in different ways.
1.
You can use it to gain an advantage over your competitors.
2. You could use it to communicate much faster than is otherwise
possible with your customers.
3. You could use it to answer FREQUENTLY ASKED QUESTIONS (FAQ's)
about your products/services. Save time & money on product information
fulfillment.
4. You could use the web site to enhance the image of your
company.
5. You could use it to show your range of products to potential
customers and clients.
6. You could use it to disseminate information (such as price
lists or technical product specifications).
7. You can use it to transfer large amounts of data. |